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My Two Cents Posts

LinkedIn To Place Larger Focus on Groups, Shutters Standalone App

LinkedIn has long allowed members to create groups on the professional social network, but most of the time the content seemed spammy and more promotional versus educational and insightful. People didn’t have a great opinion about the feature. In 2015, LinkedIn re-imagined things and released a standalone Groups app on…

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Facebook Risks Biting The Hand That Feeds It

Earlier this week, Facebook announced a major change in how its more than 2 billion users will experience the social network. It’s around the News Feed, the most recognizable and important part of the service, and the update wasn’t just a minor tweak to its algorithm — it was something…

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In ‘Intercom on Marketing’, Prioritize The Why Over The How

I’ve always had an affinity for marketing — it’s what I graduated with a degree in from university. And no matter whether I was working within interactive agencies, corporations, or even as a reporter for The Next Web and VentureBeat, I remained interested in how to help better connect people with technology and…

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The Humanity of Digital Transformation

For years, we’ve been hearing about how companies should learn to adapt to the rapidly changing business landscape, with report after report espousing the benefits of digital transformation. But have we thought about the human side of innovation? Once a company has come to grips with its decision to find ways to combat the…

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