We all seek to gain attention. Whether it be for ourselves or for a third-party company, brand, cause, or product, getting people to notice and shift their focus towards it is not exactly an exact science. As a reporter for The Next Web, I received numerous pitches from agencies and tech companies eager to get my attention in order to write a story about them. We all have some need to get other people to pay attention, including for page views, shares, sign-ups and subscriptions, downloads, usage, and more.
But while it …

Not sure if you heard the news, but it seems that Uber is in the process of raising yet more money into its coffers in order to maintain its growth. In doing so, the company wants to bring in $2.8 billion in new capital at a $40 billion valuation. Not to be outdone, competitor Lyft has its own funding news too: it’s raising its seventh round at a $2 billion valuation.
Such is the pattern between the two of these ridesharing-type companies. In the marketplace, it’s pretty safe to say that Uber is perceived to …

Yahoo has doubled down on its investment in the mobile space, with CEO Marissa Mayer clearly putting her proverbial stake in the ground and declaring that her company is a “mobile-first” one. At Yahoo’s inaugural mobile developer conference (formerly known as Flurry’s Source conference), it was made known that Flurry would be the de facto platform for developers and she also took the time to reintroduce the developer ecosystem to the brand new Yahoo Developer Network.
It’s pretty well-known that Yahoo is late in the game to court developers, especially as bigger …

We’re just hours from Yahoo’s first-ever mobile developer conference and people are wondering how the event will turn out. What exactly will CEO Marissa Mayer and her team of executives announce and how will it benefit not only developers but advertisers as well? There’s certainly no question that as Yahoo has made a big deal about its mobile advances, it has done so without really putting an emphasis on the developer ecosystem. Over 35 acquisitions have been made in the past couple of years, but certainly if Yahoo is looking to tout its credentials …

Just shy of a year following my decision to no longer be a reporter for The Next Web, I’ve continued to be enthralled by the hustle and bustle in the tech industry, from funding announcements, product releases, acquisitions, and more. And my role at Orange Silicon Valley (see disclosure) requires that I keep up-to-date on the latest happenings, all for various reasons. Naturally I’ve been looking into tech solutions to help me navigate the massive amounts of content being churned out across the Internet, including but not limited to, Evernote, Delicious, Twitter (favoriting), …

The battle for being social in the enterprise has heated up once again. Earlier this month, Facebook announced that it was launching a new offering specifically for businesses. Called Work, it’s intended to close the gap between the personal and the professional identities people have on the social network. With the introduction of both a mobile and desktop application, Facebook seeks to connect the next 5 billion people, not only for those around the world in under-served countries, but also in a whole new segment: within the workplace.
Until now, Facebook had been …