#FollowFriday – Movers & Shakers: The Legend Continues

This is a weekly series that I’m hoping to help add some more relevance to the #FollowFriday (what’s this?) Twitter activity that originally started through Lijit’s own Micah Baldwin to help connect Twitterers with one another. For this week’s selection, I’m looking at some more people who I believe are making serious headway into the world of the web – whether [...]

A New Search Engine Is (Apparently) Born

So if you haven’t heard, the latest news coming from the technology world is that Microsoft is set to unveil it’s latest attempt at squashing the search engine giants Yahoo and Google. How exactly? By revamping their existing search engine with a totally new method of conducting search queries online. So dubbed “Bing”, it was [...]

Managing ROI for Community Managers

 Graphic credit: Buzz Canuck
Earlier this month, I responded to a question that was posed by a friend on Twitter about her role as a community manager. There was an issue about determining what return on investment (ROI) there is for having a community manager working within a particular company. Is there one? Shouldn’t we just [...]

#FollowFriday – Brands That Say It All

This is a weekly series that I’m hoping to help add some more relevance to the #FollowFriday (what’s this?) Twitter activity that originally started through Lijit’s own Micah Baldwin to help connect Twitterers with one another. For this week’s selection, I’m nominating brands that you know of and have established a personality and presence on Twitter that has become one of [...]