Earlier this summer, I was privy to attend an event hosted by Wildfire Interactive (@wildfireapp) where they announced a brand new program (video of presentation) designed to help companies make their efforts more social. From what I’ve seen so far, the company has become a huge beacon helping to guide agencies and brands from the clueless fog of social media into the clearing where they’re able to develop sound marketing strategy. This new program that was announced consists of something more than just a Facebook application program that Wildfire Interactive was …

Earlier this month, Forrester Research analyst Sean Corcoran wrote an interesting post on where the future of agencies was heading. He reminisces on how big name agencies have practically been household names – agencies by the names of McCann Erickson, Young & Rubicam, J. Walter Thompson, Ogilvy, and Saatchi & Saatchi and many others. But the question then becomes what can these agencies do to survive in the age of digital technology and online marketing? Before, as Corcoran puts it, there were a few channels that advertisers could push out …

I’m pretty amazed as to the growth of businesses during a time of a recession so it’s probably no surprise that I’m reporting on iStrategyLabs and their recent advancements into the west coast.
Run by its CEO, Peter Corbett, iStrategyLabs has done a phenomenal job within its early existence. Having just celebrated its two year anniversary, this digital agency has focused itself on providing quality products and solutions towards a variety of clientele, including large brand names like GEICO, American Eagle and even to government entities like to Washington, DC and the government …

I’ve been a fan of Peter Corbett’s for quite some time and there’s just no reason why I shouldn’t. If you’re thinking that this is a rehash of my #FollowFriday post where I called him one a “Capital Innovator”, I’m sorry to disappoint you as I’m not calling attention to that post, but rather I’m focusing on the work he’s done with his great company and how I’m in awe at how his “startup” has become one productive and powerful company that just seems to be growing – is there …