Articles in the E-mail Marketing Category
E-mail Marketing »
Ever since I’ve started reading Chris Brogan & Julien Smith’s Trust Agents, I’ve found myself more intrigued by what one email service provider and it’s founder have been doing that shapes the way we use the Internet. Trust Agents is all about bringing back human relationship and establishing a rapport with your customers so they’ll feel good about putting their faith not only in your product, but your company & brand. This is the exact sense that I’m getting from Blue Sky Factory and its founder, Greg Cangialosi.
I first heard …
E-mail Marketing, Marketing »
I once wrote a blog post that covered what some important, yet confusing and probably overlooked, piece of legislation passed by the United States Congress several years ago. After writing that blog post, I was looking at what the theme of it was. Originally it was supposed to cover just what the piece of legislation was and what it meant to businesses, but the more I look back on it, the more I’m thinking that it’s not an issue about understanding the legislation. Rather, it’s an issue about being educated …
E-mail Marketing, Marketing »
Nearly two years ago, I relocated myself to the Washington, DC Metro Area and realized that I needed a car. Having never bought a new car before, I consulted my father and he helped me pick out some cars that I might be interested in. Once I’ve selected the make and model that I wanted to know more of, I submitted my email address to be contacted for more information. Having an apprehension for receiving unwanted spam, I gave out an address that I didn’t have a tendency to use …
E-mail Marketing, Marketing, Online Advertising, Social Media »
Last week I received a great Facebook message from Michael McCarthy and it got me thinking a bit. Essentially he’s starting his own retail business after apparently leaving Nestle USA and asked me for some insights. He was looking for some form of technology that was a “one stop marketing portal that will help manage all his marketing efforts: logo creation, bix cards, miscellaneous printing (on demand), POS, flyers, signage, website builder/onlinme marketing, buying local ad space–and the ability to measure/track results.”
So here’s his question:
Does there exist an online web-enabled …




