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	<title>TheLetterTwo.com</title>
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	<link>http://blog.thelettertwo.com</link>
	<description>Evangalist making marketing &#38; the Internet work together.</description>
	<pubDate>Thu, 24 Jul 2008 01:40:03 +0000</pubDate>
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		<title>Everyone say hello to &#8220;Diggle&#8221;</title>
		<link>http://blog.thelettertwo.com/2008/07/22/everyone-say-hello-to-diggle/</link>
		<comments>http://blog.thelettertwo.com/2008/07/22/everyone-say-hello-to-diggle/#comments</comments>
		<pubDate>Wed, 23 Jul 2008 01:41:18 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[Google]]></category>

		<category><![CDATA[Microsoft]]></category>

		<category><![CDATA[SEO]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<category><![CDATA[bookmarking]]></category>

		<category><![CDATA[del.ici.ous]]></category>

		<category><![CDATA[Digg]]></category>

		<category><![CDATA[Diggle]]></category>

		<category><![CDATA[Kevin Rose]]></category>

		<category><![CDATA[Semantic Web]]></category>

		<category><![CDATA[TechCrunch]]></category>

		<category><![CDATA[technorati]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=340</guid>
		<description><![CDATA[Yes, I penned that myself. I figured that if people can come up with merged names like &#8220;Brangelina&#8221;, &#8220;TomKat&#8221;, &#8220;MicroHoo&#8221;, then why not &#8220;Diggle&#8221;? But what is &#8220;Diggle&#8221;? It&#8217;s actually a combination of Google and Digg&#8230;
As reported on TechCrunch earlier today, there are reports that the search engine giant will purchase Digg, the brainchild of [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Everyone say hello to &#8220;Diggle&#8221;", url: "http://blog.thelettertwo.com/2008/07/22/everyone-say-hello-to-diggle/" });</script>]]></description>
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		<item>
		<title>Racing to be first might not always be the best</title>
		<link>http://blog.thelettertwo.com/2008/07/21/racing-to-be-first-might-not-always-be-the-best/</link>
		<comments>http://blog.thelettertwo.com/2008/07/21/racing-to-be-first-might-not-always-be-the-best/#comments</comments>
		<pubDate>Tue, 22 Jul 2008 02:09:52 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<category><![CDATA[Adam Ostrow]]></category>

		<category><![CDATA[Mashable]]></category>

		<category><![CDATA[MSNBC]]></category>

		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=338</guid>
		<description><![CDATA[I happened to read an earlier post on MSNBC featuring Mashable.com editor Adam Ostrow talking about how people can become overloaded by all the different web 2.0 startup applications emerging practically every day. Perhaps what I enjoyed best about this article was this quote that relates to all marketers out there that feel that they [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Racing to be first might not always be the best", url: "http://blog.thelettertwo.com/2008/07/21/racing-to-be-first-might-not-always-be-the-best/" });</script>]]></description>
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		<title>Live from DC&#8230;it&#8217;s the Twin Tech party.</title>
		<link>http://blog.thelettertwo.com/2008/07/18/live-from-dcits-the-twin-tech-party/</link>
		<comments>http://blog.thelettertwo.com/2008/07/18/live-from-dcits-the-twin-tech-party/#comments</comments>
		<pubDate>Fri, 18 Jul 2008 20:08:27 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Networking]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Washington DC]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<category><![CDATA[iStrategyLabs]]></category>

		<category><![CDATA[Klickable.TV]]></category>

		<category><![CDATA[Northern Virginia Tech Council]]></category>

		<category><![CDATA[Peter Corbett]]></category>

		<category><![CDATA[Sarah Lacy]]></category>

		<category><![CDATA[Twin Tech]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=314</guid>
		<description><![CDATA[
So last night was perhaps one of the greatest tech mashups of the year.
Organized by iStrategyLabs CEO, Peter Corbett and sponsored by perhaps some of the DC Metropolitan area&#8217;s best technology partners like ClearSpring, SocialTimes.com, JobMatchbox.com, Tech Cocktail, AwayFind, Livingston Communications, the Northern Virginia Technology Council (NVTC), and many others, the local tech community came [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Live from DC&#8230;it&#8217;s the Twin Tech party.", url: "http://blog.thelettertwo.com/2008/07/18/live-from-dcits-the-twin-tech-party/" });</script>]]></description>
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		<title>Twitter takes Summize: But why are we celebrating?</title>
		<link>http://blog.thelettertwo.com/2008/07/15/twitter-takes-summize-but-why-are-we-celebrating/</link>
		<comments>http://blog.thelettertwo.com/2008/07/15/twitter-takes-summize-but-why-are-we-celebrating/#comments</comments>
		<pubDate>Tue, 15 Jul 2008 18:57:22 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Summize]]></category>

		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=313</guid>
		<description><![CDATA[Breaking News! Twitter acquires Summize and adds it to its growing tools of Twitter applications.
Wait, why is this so great? It&#8217;s good that Twitter has acquired Summize and it definitely complements the services offered by the mobile-text messaging giant, but should we heap praise onto a service that seems to have disabled many of its [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Twitter takes Summize: But why are we celebrating?", url: "http://blog.thelettertwo.com/2008/07/15/twitter-takes-summize-but-why-are-we-celebrating/" });</script>]]></description>
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		<item>
		<title>Do you have the right Tag Cloud?</title>
		<link>http://blog.thelettertwo.com/2008/07/13/do-you-have-the-right-tag-cloud/</link>
		<comments>http://blog.thelettertwo.com/2008/07/13/do-you-have-the-right-tag-cloud/#comments</comments>
		<pubDate>Mon, 14 Jul 2008 03:07:08 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[Blogging]]></category>

		<category><![CDATA[Blogs]]></category>

		<category><![CDATA[tag clouds]]></category>

		<category><![CDATA[wordle]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=312</guid>
		<description><![CDATA[
If you&#8217;ve ever wanted to know whether the subjects on your blog or website is exactly what you&#8217;ve been hoping for, then you&#8217;ll want to check out Wordle. This interesting application allows anyone to find out what tags are associated with blogs, websites, or anything else that has an RSS or Atom feed. Simply go [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Do you have the right Tag Cloud?", url: "http://blog.thelettertwo.com/2008/07/13/do-you-have-the-right-tag-cloud/" });</script>]]></description>
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		<title>Can politics and social media survive together? Robert Scoble seems to think so.</title>
		<link>http://blog.thelettertwo.com/2008/07/06/can-politics-and-social-media-survive-together-robert-scoble-seems-to-think-so/</link>
		<comments>http://blog.thelettertwo.com/2008/07/06/can-politics-and-social-media-survive-together-robert-scoble-seems-to-think-so/#comments</comments>
		<pubDate>Sun, 06 Jul 2008 14:31:51 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[Online Video]]></category>

		<category><![CDATA[andrew feinberg]]></category>

		<category><![CDATA[iStrategyLabs]]></category>

		<category><![CDATA[Peter Corbett]]></category>

		<category><![CDATA[Robert Scoble]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=310</guid>
		<description><![CDATA[
<script type="text/javascript">SHARETHIS.addEntry({ title: "Can politics and social media survive together? Robert Scoble seems to think so.", url: "http://blog.thelettertwo.com/2008/07/06/can-politics-and-social-media-survive-together-robert-scoble-seems-to-think-so/" });</script>]]></description>
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		</item>
		<item>
		<title>Are you down with the &#8220;Groundswell&#8221;?</title>
		<link>http://blog.thelettertwo.com/2008/06/17/are-you-down-with-the-groundswell/</link>
		<comments>http://blog.thelettertwo.com/2008/06/17/are-you-down-with-the-groundswell/#comments</comments>
		<pubDate>Tue, 17 Jun 2008 13:41:17 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<category><![CDATA[Blogging]]></category>

		<category><![CDATA[Charlene Li]]></category>

		<category><![CDATA[Forrester Research]]></category>

		<category><![CDATA[Groundswell]]></category>

		<category><![CDATA[Jeremiah Owyang]]></category>

		<category><![CDATA[Josh Bernoff]]></category>

		<category><![CDATA[POST method]]></category>

		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=308</guid>
		<description><![CDATA[Another great book has been written. &#8220;Groundswell&#8221;, written by Forrester Research social and technology gurus Charlene Li and Josh Bernoff is a phenomenol book that will help guide any company&#8217;s social media campaign and strategy.
What&#8217;s great about this book is that they&#8217;ve incorporated the POST method into it. I first heard about this method in [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "Are you down with the &#8220;Groundswell&#8221;?", url: "http://blog.thelettertwo.com/2008/06/17/are-you-down-with-the-groundswell/" });</script>]]></description>
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		</item>
		<item>
		<title>The evolution of marketing stems from the brand</title>
		<link>http://blog.thelettertwo.com/2008/06/10/the-evolution-of-marketing-stems-from-the-brand/</link>
		<comments>http://blog.thelettertwo.com/2008/06/10/the-evolution-of-marketing-stems-from-the-brand/#comments</comments>
		<pubDate>Wed, 11 Jun 2008 03:55:31 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[E-mail Marketing]]></category>

		<category><![CDATA[Marketing]]></category>

		<category><![CDATA[Online Video]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<category><![CDATA[Website]]></category>

		<category><![CDATA[branding]]></category>

		<category><![CDATA[Mobile Marketing]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=307</guid>
		<description><![CDATA[I had a great lunch with Ernie Mosteller, creative genius of Blattner Brunner, yesterday and everytime I talk to him, I&#8217;m motivated and inspired to talk about what&#8217;s going on with the world of technology, the Internet and marketing.
In any event, the conversation we were having began with a simple question and gradually evolved into [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "The evolution of marketing stems from the brand", url: "http://blog.thelettertwo.com/2008/06/10/the-evolution-of-marketing-stems-from-the-brand/" });</script>]]></description>
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		</item>
		<item>
		<title>The mighty Twitter has fallen. Who shall rise to take its place?</title>
		<link>http://blog.thelettertwo.com/2008/06/02/the-mighty-twitter-has-fallen-who-shall-rise-to-take-its-place/</link>
		<comments>http://blog.thelettertwo.com/2008/06/02/the-mighty-twitter-has-fallen-who-shall-rise-to-take-its-place/#comments</comments>
		<pubDate>Tue, 03 Jun 2008 00:56:54 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<category><![CDATA[Brightkite]]></category>

		<category><![CDATA[FriendFeed]]></category>

		<category><![CDATA[Pownce]]></category>

		<category><![CDATA[SMS]]></category>

		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=306</guid>
		<description><![CDATA[Over the past several weeks, hundreds of thousands, if not millions of  people have become quite irritated over the service (or lack thereof) by their technology dealer: Twitter. Like a powerful drug, Twitter has made the masses go cold turkey almost immediately for the slow and reduced service that we were all once accustomed to. [...]<script type="text/javascript">SHARETHIS.addEntry({ title: "The mighty Twitter has fallen. Who shall rise to take its place?", url: "http://blog.thelettertwo.com/2008/06/02/the-mighty-twitter-has-fallen-who-shall-rise-to-take-its-place/" });</script>]]></description>
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		</item>
		<item>
		<title>You THINK you know, but do you really know social media?</title>
		<link>http://blog.thelettertwo.com/2008/05/30/you-think-you-know-but-do-you-really-know-social-media/</link>
		<comments>http://blog.thelettertwo.com/2008/05/30/you-think-you-know-but-do-you-really-know-social-media/#comments</comments>
		<pubDate>Fri, 30 May 2008 14:00:04 +0000</pubDate>
		<dc:creator>Kenneth</dc:creator>
		
		<category><![CDATA[Online Video]]></category>

		<category><![CDATA[Social Media]]></category>

		<category><![CDATA[Web 2.0]]></category>

		<category><![CDATA[CommonCraft]]></category>

		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://blog.thelettertwo.com/?p=305</guid>
		<description><![CDATA[
Thanks to @vanina on Twitter, I&#8217;ve found this great video that hopefully explains social media to folks in plain english using ice cream as a tasty and interesting analogy. I&#8217;d like to hear what you think about this video, produced by Lee LeFever of CommonCraft.com.
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