Knowing your e-mail…

eMarketer.com recently posted the latest research regarding e-mail marketing statistics — including open, bounce, and unsubscribe rates. According to these statistics, on average, there is a high number of successful deliveries within the US when it comes to e-mail marketing. One has …

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Staying safe online…

In a September 2006 edition of Consumer Reports, they highlighted the safety of those on the Internet along with a rating of the Best Tools to Stop Virsus, Spam, & Spyware. In case you haven’t learned yet, there are seven (7) steps …

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Searching for Hawaii — Part III

Unfortunately, if you’re beginning to learn how to do SEA, I would probably suggest starting out with Google AdWords instead of Yahoo! Search Marketing. While Yahoo! has a slightly larger network with regards to SEM, it’s not an easy user interface. For …

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Searching for Hawaii — Part II

You don’t necessarily need to pay hundreds or thousands for the latest software to help you with this SEA program. Although, may I suggest that you take a look at WordTracker and if you have budget for it, go ahead and get …

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