The last part of a three-part series of email marketing tips that you can do to help improve your direct marketing efficiency. These tips were sent once a week in 2009 by Blue Sky Factory and I’ve chosen to aggregate it here.

If your organization sends a monthly newsletter, consider using anchor tags. Anchor tags are [...]

This is part two of a three-part series where I’m going to be listing part of the 52 tips on what you could do to make sure your email marketing strategy is an effective one. These tips were provided by Blue Sky Factory throughout 2009 when they sent out an email marketing tip once a [...]

With a brand new year, it’s probably a good way to kick start your online marketing efforts. And if you’re doing any form of email marketing, then don’t continue doing it the same way you’ve been in the past – especially if it isn’t working. Don’t just sit around and wonder how you can do [...]

Ever since I’ve started reading Chris Brogan & Julien Smith’s Trust Agents, I’ve found myself more intrigued by what one email service provider and it’s founder have been doing that shapes the way we use the Internet. Trust Agents is all about bringing back human relationship and establishing a rapport with your customers so they’ll [...]