Here’s my pitch to you. Are you buying it?

During the holiday season, I recently thought about what people are doing online. One thing that came to mind was the fact that marketers and public relation folks are “pitching” bloggers and other digital influencers without any regards for how to do it right. The concept of “pitching” got me thinking about if I had to write a copy deck that would be carried throughout the web spectrum.

But what’s so remarkable about each of these sites is that they allow for a certain amount of characters for a description/bio and I think it works aptly well for those people who want to read the proverbial “30 second elevator speech” and get the information they want. So here’s the first post of 2009 that I’d like to throw down my pitch to you and any companies out there to help start the conversation.

Passionate interactive producer. Motivated by helping promote all things digital & online in order to help facilitate conversation. Successful in multiple forms of web marketing with keen technical prowess. Besides knowing how to make things look pretty, I know how to make them work.

There it is…that’s my “pitch”. If you had just a brief moment to explain what you do and what you are, how would you “pitch” yourself to companies, your professional networks, or total strangers on an elevator?

Categorized as Marketing

By Ken Yeung

Ken Yeung is a journalist fascinated with the stories of the tech industry and internet culture. He's currently the Technology Editor at Flipboard, where he observes what's happening in the space while also identifying new topics of interest. In addition, he co-hosts the weekly internet show "The Created Economy," which focuses on what's happening to creators and influencers. Previously, he was a reporter for VentureBeat and The Next Web, covering tech startups, the industry's innovations and funding. Ken also has a newsletter you should also subscribe to called "Filed."