Qualcomm Writes 5G’s Next Chapter With New Chips, Previews Key CES Theme

Qualcomm President Cristiano Amon at the company's 2019 Snapdragon Summit in Maui, Hawaii (photo credit: Qualcomm)

Like the “chicken-and-egg” metaphor, many are wondering when 5G will start to take off. Carriers such as T-Mobile, Verizon, Sprint and AT&T have added support to their respective networks but there are few phones currently 5G-enabled. And for those that can take advantage of the new speed, there are caveats—it’s anything but a perfect system… Continue reading Qualcomm Writes 5G’s Next Chapter With New Chips, Previews Key CES Theme

Doing Some Real-Time Mystery Shopping Using Twitter.

Something that has been banged around in my head has got me thinking over the past few months. Usually when I’m out shopping, either for groceries or at a mall or store, I find myself on my cell phone not making calls, but instead using it to post tweets to Twitter. The topic of these… Continue reading Doing Some Real-Time Mystery Shopping Using Twitter.

Social Media is not REactive. It’s PROactive

Last Thursday I had a great meeting with Rohit Bhargava here in San Francisco as he was in town to further promote his book Personality Not Included. During one of our discussions, I happened to bring up the question: “Should brands engage in social media proactively rather than reactively?” It’s interesting that one point that… Continue reading Social Media is not REactive. It’s PROactive