Making sure your emails are getting read

Recent blog posts and questions that I’ve been posed have seem to rotate around email marketing strategies. A few of the items that seem to circulate involve the following: How can I increase the open rate of my emails? In order for you to increase the open rate, the first place you’ll need to look… Continue reading Making sure your emails are getting read

Bad Email Practices – Know When to Stop Sending

Late last year I was in the market for a new car and started the process as most people would typically do and signed up to receive quotes on the specific make and model that I wanted. In doing so, I knew that I would receive all these solicitations in my inbox. However, what’s the… Continue reading Bad Email Practices – Know When to Stop Sending