Bookmarks for January 5th

These are my links for January 5th The Brand You is Dead. Long Live The Brand You Build. « eyecube MediaPost Publications – Lessons In Online Branding: Valuable Doesn’t Always Mean Directly Measureable; Models Aren’t Always Right – 01/05/2009 Free E-book – How to Motivate Creative People (Including Yourself) | Lateral Action

Personality may not be included but it’s not hard to create.

About a month ago, I friended a guy by the name of Rohit Bhargava on Facebook. I had heard about him through a mutual friend and heard he wrote a book Personality Not Included. When Rohit accepted my request, he sent me a simple message: Thanks for your friend request, I just approved it. Let… Continue reading Personality may not be included but it’s not hard to create.

The evolution of marketing stems from the brand

I had a great lunch with Ernie Mosteller, creative genius of Blattner Brunner, yesterday and everytime I talk to him, I’m motivated and inspired to talk about what’s going on with the world of technology, the Internet and marketing. In any event, the conversation we were having began with a simple question and gradually evolved… Continue reading The evolution of marketing stems from the brand