What CMOs Are Really Thinking About Search In The Realm of Digital Marketing

Leave it to chairman of one of the world’s largest agencies to tell it like it is when it comes to digital marketing in the eyes of a company’s Chief Marketing Officer (CMO). That’s exactly what Brian Fetherstonhaugh, Chairman & CEO of OgilvyOne Worldwide told a crowd of people during his panel session at the… Continue reading What CMOs Are Really Thinking About Search In The Realm of Digital Marketing

Google Searches For Keynote at SES. Twitter Could Have Told You That.

In attending the 2009 Search Engine Strategies conference in San Jose, it’s probably near impossible for you to talk about search marketing and strategies without uttering the G word: Google. That’s right…the 800 lb gorilla in the room plays quite heavily in the industry which is why it wasn’t surprising to hear that the SES… Continue reading Google Searches For Keynote at SES. Twitter Could Have Told You That.

Introducing the Mobile Me Lifestream.

I happened to be at an event on Friday in Palo Alto when I had an epiphany. Some of you have numerous accounts on social networks or related to other forms of web technology – I am no different. During this phase of “reconciliation”, I found out a new form of informing folks of what… Continue reading Introducing the Mobile Me Lifestream.