Social Media Analytics Demystified: Are You Looking At The Big Picture?

As with most, if not all, web marketing programs, people and businesses want to know whether something is succeeding and returning the right values and numbers to justify any attempt at marketing to their customers. In the world of social media, this is no different. For companies interested in executing social media campaigns, finding the… Continue reading Social Media Analytics Demystified: Are You Looking At The Big Picture?